Client
FMAC — Fujairah Martial Arts Club
Year

2025

Category
Brand Identity & Rebrand
Location

Fujairah, UAE

Deliverables
  • Logo & Wordmark System
  • Custom Typography
  • Multi-Sport Color System
  • Brand Guidelines
  • Campaign Templates (10 Sports)
  • Merchandise Design
  • Environmental Branding

FMAC | Sports & Community Hub

Brand Identity — Fujairah Martial Arts Club

FMAC (Fujairah Martial Arts Club) is a UAE-based sports organization and community hub dedicated to martial arts and multiple disciplines. The project involved a complete rebrand — building a bold, athletic visual identity that scales across 10+ sports. The system includes a custom bilingual wordmark (English & Arabic), a multi-sport color language, dynamic campaign templates, and a comprehensive brand application suite for print, merchandise, environmental, and digital touchpoints.

Campaign Posters

10 Sports — Two Fighters. One Goal — Victory.

fmac boxing campaign
fmac jiu jitsu campaign
fmac taekwondo campaign
fmac karate campaign
fmac wrestling campaign
fmac fencing campaign
fmac judo campaign
fmac triathlon campaign
fmac swimming campaign
fmac archery campaign

Applications & Identity in Use

Stationery · Print · Outdoor · Digital

fmac stationery mockup
fmac folder sheet mockup
fmac outdoor poster mockup
fmac instagram mockup
fmac billboard mockup
fmac digital screen mockup
fmac stadium seat mockup
fmac flag mockup
fmac poster print mockup

Merchandise & Branded Items

Apparel · Accessories · Day-to-Day Touchpoints

fmac hoodie mockup
fmac bag mockup
fmac cap mockup
fmac phone case mockup
fmac tape mockup
fmac smartwatch mockup
fmac badge mockup
fmac id card mockup
fmac bottle mockup

Brand Guidelines

Brand Guideline Book 2026 — Selected Pages

fmac bg page 01
fmac bg page 12
fmac bg page 14
fmac bg page 16
fmac bg page 18
fmac bg page 20